Trade Desk Inc (TTD) Stock Price Today — Live Chart and Analysis

The Trade Desk Q1 2026: revenue of $689 million, up 12% year-over-year, outperforming the consensus despite macro advertising market uncertainty. Customer retention remains above 95%, and the company is gaining share as advertisers shift budgets from linear TV to CTV and streaming. The Unified ID 2.0 (UID2) identity solution is gaining adoption as an alternative to third-party cookies, positioning TTD well for a post-cookie digital advertising ecosystem. The CTV growth story is particularly relevant for advertisers reaching LATAM and MENA audiences - streaming platforms are expanding rapidly in these markets and programmatic CTV buying is early-stage, creating years of runway. TTD is gaining traction in retail media networks (Amazon, Walmart) where brand advertisers can target shoppers with purchase intent data. The primary risk is a broad digital advertising recession: if brands pull budgets, TTD revenue falls quickly given its transactional model. The stock trades at 40–50x forward earnings, expensive but justified by the structural shift from linear TV to programmatic. Support around $55–$65; resistance at $85–$100.